There are two main ways to tell your customers about the referral campaign: social media posts and email blasts. 

Simply include the link to your referral campaign into the promo campaign you’re planning to run. You can add “?tkbl_expand=true” to the URL of your referral campaign, based on the campaign appearance:

1. Widget: Let’s say your store URL is https://store.com. The link you would include in the promo campaign would be https://store.com?tkbl_expand=true.

2. Embedded: Let’s say your store URL is https://store.com. The link you would include in the promo campaign would be https://store.com/pages/share?tkbl_expand=true.


You can check your campaign appearance by navigating to Editor → Campaign appearance.


Note: You can also include an optional email parameter so advocates skip signup. Example: https://store.com?tkbl_expand=true&email=ADVOCATE@EMAIL.COM.


We hope you found this information useful!